Animal welfare

Animal welfare

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Our vision on corporate social responsibility

Vion has been engaged in corporate social responsibility for quite some years. Whereas food safety is a condition sine qua non, we sincerely aspire to produce meat respecting animal welfare and a sustainable environment.

Food in general and meat in particular is a popular subject of numerous societal debates. These debates can be grouped into four major themes:

  • animal welfare (at farm and post-farm gate)
  • supply chain (related issues such as traceability, transparency and product integrity)
  • the environmental impact of meat production
  • human health

At Vion, we have decided not to shy away from these debates, but to participate actively in the societal dialogue on these relevant themes. We intend to stimulate the discussion with, and the creativity of our stakeholders on these relevant items. Together, we want to develop solutions to guide our industry to implement best practices.

In our CSR report, you can read more about our CSR strategy and the measures we take.

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Animal welfare

At Vion, we have decided not to shy away from these debates, but to participate actively in the societal dialogue on these relevant themes. We intend to stimulate the discussion with, and the creativity of our stakeholders on these relevant items. Together, we want to develop solutions to guide our industry to implement best practices.

Vion has been engaged in corporate social responsibility for quite some years. Whereas food safety is a condition sine qua non, we sincerely aspire to produce meat respecting animal welfare and a sustainable environment.

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Building Balanced Chains

To live up to our purpose of providing Food that Matters, Vion’s strategy is to Build Balanced Chains (BBC) to offer safe, healthy, tasty food while creating value across a future-proof ecosystem.

Balanced chains are demand driven food chains with:
Farm management optimisation: making relevant data available to farmers for optimising their management and improving animal welfare, efficiency and environmental effects.
Protein valorisation.
Product specialisation: unique concepts and product innovations that tap into prevailing consumer trends.

The very best products, fresh on your plate, demand supply chains that are as short as possible. This helps to get the best products into shops in the best possible way.

In our CSR report, you can read more about our strategy Building Balanced Chains.

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Traceability and food integrity

At Vion, we have decided not to shy away from these debates, but to participate actively in the societal dialogue on these relevant themes. We intend to stimulate the discussion with, and the creativity of our stakeholders on these relevant items. Together, we want to develop solutions to guide our industry to implement best practices.

Vion has been engaged in corporate social responsibility for quite some years. Whereas food safety is a condition sine qua non, we sincerely aspire to produce meat respecting animal welfare and a sustainable environment.